The beauty and architecture of our fair city are nearly unmatched throughout the country. So with such a historic aesthetic right at our fingertips, it’s no surprise that the St. Augustine fashion world is ablaze. For the fourth season, St. Augustine Fashion Week is back in the Ancient City, showing off the talents of local designers and exploring international trends. The week has a lot in store for the stylish elite, and you want to make the most of the event. So we’re here to help. We’ve compiled everything you need to know – from tickets to the events to the designers. So don your sunglasses and your best Anna Wintour expression and get ready.
THE EVENTS
SIP- SHOP-SAMPLE
Saturday, March 3, 3-6pm
St. Augustine Premium Outlets
Fashion Week kicks off at the St. Augustine Premium Outlets with a free-with-registration event “Sips-Styles-Samples.” Join the select retailers and designers at the St. Augustine Premium Outlets for an afternoon of shopping with friends, find that perfect Fashion Week outfit, and enjoy samples and sips along the way.
VIP PREVIEW PARTY
Wednesday, March 7, 6:30pm
St. Augustine Record Building
Join us for the official opening of St. Augustine Fashion Week! Enjoy cocktails, music and meet/greet designers, models and everyone else who makes St. Augustine Fashion Week possible! Be a part of the excitement and dress fashionably. Venue to be shared by invite only.
RUNWAY SHOWS
March 8-10, 6:30pm
St. Augustine Record Building
This is the moment where all the designers get the chance to showcase their work under the spotlights. Take a seat by the runway and do your best Miranda Priestly impression as you check out what the upcoming season has to offer. Shows will take place on Thursday, Friday, and Saturday at 6:30pm.
The St. Augustine Premium Outlets are located at 2700 Florida 16. The St. Augustine Record Building is located at 1 News Place.
WHAT TO EXPECT NIGHTLY
Gifting Suite
VIP ticket holders and VIP Gifting Suite ticket holders have the opportunity to enter the STAFW Gifting Suite – full of incredible products from salon care, apparel, samples, gift certificates, handbags, and more. Golden VIP Gifting Suite tickets will be waiting for you at the door if you have purchased a VIP ticket. Your golden gifting suite tickets may be purchased at the door for $30 to all general admission ticket holders who would like to enjoy a true Hollywood Gifting Suite experience!
Cocktail Hour
Sample appetizers, meet designers, and mingle prior to kick off of Season 4, featuring local and traveling designers of small brands from across the nation. Enjoy cocktails presented by Ancient City Brewing and San Sebastian Winery. Drinks will be served by guest bartenders from Bokeh Bar Gallery.
Nightly
Guests will experience music, cocktails, designer meet-and-greet, designer showroom, and runway shows by featured small brand designer collections. VIP ticket holders can visit the Gifting Suite. Doors will open at 6:30pm and the cocktail hour will last from 6:30-7:30pm. The shows will begin at 7:30 with a brief intermission.
THE DESIGNERS
More than 15 designers locally and from all over the area will come together and show St. Augustine their favorite designs. They have specialties in jewelry, denim, handbags, menswear, shoes, totally-wearable couture, and much more. Their designs are exciting, unique, and visually fascinating. For a full list and to meet the artists behind the clothing, visit our Meet the Designers post.
TICKETS
General admission tickets to each night are $50 and VIP tickets are $80. Tickets must be purchased for each night separately. Tickets can be purchased at www.stafashionweek.com/upcoming-events.
For more information on St. Augustine Fashion Week Season Four, visit www.stafashionweek.com. Images by Dawn Wallace of Day Break Photo Co.
