Raising the Bar for Customer Service at Bozard Lincoln

Andy Harris, a third generation Lincoln salesperson, grew up riding in the back seat of a Lincoln. His father and grandfather paved the way to a career in Lincoln automobiles and one could say Lincoln motor oil runs in his blood. Andy started out as a salesperson at Bozard Lincoln, and now, as Operations Manager, he has big ideas to take the store to the next level.

Bozard Lincoln offers many customer service enhancements for new car buyers, but two of the most prominent are the pick-up and delivery service, and a pilot program called the “effortless car buying” concept where Lincoln brings car buying to the buyer.

For example, you’re ready to buy a car and you want to try out one of the newly redesigned Lincoln Navigator SUVs, but your schedule is crazy, you have deadlines at work this week, and the kids’ sports’ schedule is enough to make anyone nuts. How will you ever get the chance to test drive a vehicle? The answer is simple. Call Andy.

Andy or one of his dedicated brand ambassadors will hop in the car of your choice, drive it to your home or office, switch cars with you, and let you test drive the car for a few hours or even overnight (along with proof of insurance and your driver’s license). You realize you love the car and it works great with your family, but you just don’t know when you’ll get the chance to go sit for a couple hours finalizing the details at the dealership. You call Andy but he says, “No problem. We’ll come to you!”

You can complete the paperwork, work out the majority of the details, and literally buy your new car right there at work or home. You might still need to make a trip to the dealership to sign the paperwork and finish up minor items, but the time spent at the dealership is minimal compared with previous trends. And when your car is ready for its first oil change? Call Andy. He’ll bring a loaner car to you, have your car serviced and deliver it back to you, all on your own schedule. Effortless.

“It’s like Amazon coming into your house, showing you the things you need in your fridge, then stocking it for you. That’s what Effortless Car Buying is like,” Andy says.

Andy also realizes his role as Lincoln Operations Manager places him in a unique position to help local organizations. Becoming a name that symbolizes not only great customer service but also great community partnership has become a major focus for Andy. Whether it involves raising money by offering test drives for charity (Bozard Lincoln will donate $20 for every test drive to the group who coordinates the event, up to $6,000), or sponsoring events and fundraisers, Andy dreams of Bozard Lincoln becoming a major community player.

Andy Harris knows there is much more to being a car salesperson. He is driven in many ways, and not just to succeed in his role at Lincoln. He wants Bozard Lincoln to be one of those groups that serves the town in all ways, not just selling cars.

 

For more information about community partnerships, the pick-up and delivery service, or the effortless car buying process, give Andy Harris a call at (904) 436-6345 or email him at aharris@bozard.com.

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